Digital Content Producer (Families)
In the Crick's Digital Communications & Content Team.
Part of Crick Operations.
Key information
Digital Content Producer (Families)
Reports to: Digital Communications & Content Manager
This is a full-time, fixed term (2 year) position on Crick terms and conditions of employment. Working days are Monday through Friday, with the occasional requirement to work evenings or weekends to support the wider team. Any additional hours worked will be agreed in advance and time booked off in lieu as compensation.
SUMMARY
We are seeking an experienced and creative content producer to lead the content creation for the new family pages of the Crick website. This is an exciting opportunity to play a key role in shaping a project to expand and improve our digital offer for family audiences, engaging more families across the UK with the Crick and discovery science.
This role will be responsible for producing inspiring digital content that encourages children and their families to participate in science activities, sparks curiosity and a lifelong interest in science, and motivates young people to consider careers in science. The post-holder will be responsible for shaping this digital programme of work, ensuring the Crick can maintain a regular content flow for the new family pages of the Crick website and across other digital channels.
Content will be inspired by Crick science, produced in collaboration with Crick researchers to ensure its accuracy, and giving our scientists an important opportunity to build their skills and confidence in communicating their work to non-scientific audiences online. This role will also collaborate with other members of the Communication and Public Engagement team to help promote and market our content online and off-line, ensuring it reaches the widest possible audience.
Reporting to Digital Communications & Content Manager (with dotted line reporting to Digital Engagement Project Manager), the Digital Content Producer sits within the Communications and Public Engagement team, which leads on the Crick’s strategic priority of engaging and inspiring the public. The successful candidate will work closely with colleagues in this team and will regularly collaborate with researchers across the Institute, as well as external agencies, and freelancers where appropriate.
We are looking for someone with experience of producing digital content for children and families, ideally within a scientific, academic or cultural context, who understands how people consume and interact with content online. The successful candidate will be highly motivated and creative, with a passion for engaging a broad range of audiences with science and a commitment to the principles and practice of equality, diversity and inclusion.
KEY RESPONSIBILITIES
Content production
Produce regular, high-quality, scientifically accurate and compelling digital content inspired by Crick science – including videos, hand-on activities and downloadable worksheets – in order to expand and deepen our engagement with family audiences at a national level.
Develop a good understanding of Crick research, building relationships with Crick scientists and identifying opportunities to collaborate on new content and activities, ensuring accuracy, and giving the scientists an important opportunity to build their skills and confidence in communicating their work to non-scientific audiences.
Identify opportunities to enhance, develop and repurpose existing Crick content and activities to develop new digital family engagement resources.
Embed an evidence-based culture, using analytics and audience research to develop and iterate our digital family engagement content and platforms, ensuring they are audience-focused and engaging.
Ensure our digital families’ content and platforms are accessible and underpinned by best-practice EDI (equality, diversity and inclusion) and access principles.
Content strategy development
Work with colleagues in the Communications and Public Engagement Team and our web development agency to develop and maintain a content strategy for the new family pages of the Crick website, ensuring we have a sustainable approach for creating new digital family engagement resources.
Contribute to horizon scanning to ensure that the Crick keeps up with digital developments and continues to produce content that meets the needs of our audiences.
Work with our Marketing and Digital Content teams to develop a marketing plan for our digital family resources in order to maximise its reach through digital channels (website, social media and email) and other non-digital channels.
Other activities
Building and managing relationships with external agencies and freelancers as required.
Upholding the Crick’s commitment to equality, diversity and inclusion (EDI), and actively contributing to an inclusive workplace culture.
KEY EXPERIENCE AND COMPETENCIES
The post holder should embody and demonstrate our core Crick values: bold, open, and collegial, in addition to the following:
Knowledge, skills, and experience
Essential:
Experience producing high-quality digital content for a range of audiences, particularly children and families.
Excellent written and verbal communication skills.
Experience of using the Adobe suite of software for digital content production.
Excellent skills in digital copywriting, editing and content design.
Experience of filming and photography.
Educated to degree level or equivalent experience.
Experience of using web content management systems (ideally Drupal) and social media scheduling tools.
An appreciation of the current public engagement with science agenda.
A solid understanding of how children learn.
Educated to degree level or equivalent, preferably in a science-related subject.
Demonstrable knowledge of, and interest in science.
A commitment to the principles and practice of equality, diversity and inclusion (EDI), including respecting and valuing diversity.
Desirable
Experience communicating or presenting science to public audiences - particularly primary-school-aged children and their families.
Experience of creating digital learning resources.
An understanding of the UK science curriculum.
A solid understanding of copyright and intellectual property (IP).
Experience of working on website development projects.
Experience of undertaking audience research.
Experience of video production, design and image processing in a professional environment.
Experience of managing freelancers and agencies.
An understanding of good practice in online safeguarding.
Equality, diversity & inclusion statement
We welcome applications from all backgrounds. We are committed to providing equal employment opportunities, regardless of ethnicity, nationality, gender, sexual orientation, gender identity, religion, pregnancy, age, disability, or civil partnership, marital or family status. We particularly welcome applications from people who are Black, Asian and Minority Ethnic as they are currently underrepresented in the Crick at this level.
Diversity is essential to excellence in scientific endeavour. It increases breadth and perspective, leading to more innovation and creativity. We want the Crick to be a place where everyone feels valued and where diversity is celebrated and seen as part of the foundation for our institute’s success.
The Crick is committed to creating equality of opportunity and promoting diversity and inclusivity. We all share in the responsibility to actively promote dignity, respect, inclusivity and equal treatment and it is our aim to ensure that these principles are reflected and implemented in all strategies, policies and practices.
Read more on our website: https://www.crick.ac.uk/careers-and-study/life-at-the-crick/equality-diversity-and-inclusion
ABOUT US
The Francis Crick Institute is a biomedical discovery institute dedicated to understanding the fundamental biology underlying health and disease. Its work is helping to understand why disease develops and to translate discoveries into new ways to prevent, diagnose and treat illnesses such as cancer, heart disease, stroke, infections, and neurodegenerative diseases.
An independent organisation, its founding partners are the Medical Research Council (MRC), Cancer Research UK, Wellcome, UCL (University College London), Imperial College London and King’s College London.
The Crick was formed in 2015, and in 2016 it moved into a brand new state-of-the-art building in central London which brings together 1500 scientists and support staff working collaboratively across disciplines, making it the biggest biomedical research facility under one roof in Europe.
The Francis Crick Institute will be world-class with a strong national role. Its distinctive vision for excellence includes commitments to collaboration; to developing emerging talent and exporting it the rest of the UK; to public engagement; and to helping turn discoveries into treatments as quickly as possible to improve lives and strengthen the economy.
Please note: all offers of employment are subject to successful security screening and continuous eligibility to work in the United Kingdom.
